Purpose-Built for Real Estate Teams

Close More Deals with a CRM That Understands
Property

From first showing to signed lease, manage every listing, client interaction, and transaction milestone in a single workspace designed for brokerages, agencies, and property managers.

SOC 2
GDPR
Fair Housing Act
CCPA

0%

Faster Deal Closings

Average across mid-size brokerages

0%

Fewer Manual Follow-Ups

With automated drip sequences

0x

More Listings Managed

Per agent with pipeline automation

0%

Higher Client Retention

Through personalized portals

Core Capabilities

Everything you need for
real estate.

Purpose-built features that address the unique challenges of the real estate industry.

Listing & Portfolio Management

Centralize every property listing with rich media, pricing history, and availability status in one searchable database.

  • Import listings from MLS feeds with automatic field mapping
  • Track property status changes through customizable stages
  • Store floor plans, virtual tours, and high-res photos per listing
  • Set automated price-change alerts for watched properties
  • Generate comparative market analysis reports in one click
See details

Lease Lifecycle Tracking

Follow every lease from initial inquiry through renewal or move-out, with automated milestone reminders.

  • Visual timeline view of each lease from application to expiry
  • Automated renewal reminders sent 90, 60, and 30 days before expiry
  • Digital document collection for applications and agreements
  • Track security deposits, rent escalations, and payment history
  • Generate lease-expiry reports to forecast upcoming vacancies
See details

Client & Lead Portals

Give buyers, tenants, and landlords self-service portals to view listings, submit requests, and track transactions.

  • Branded portal with saved searches and favorite listings
  • Secure document exchange for contracts and disclosures
  • Maintenance request submission and tracking for tenants
  • Real-time transaction status visible to all parties
  • Integrated scheduling for showings and open houses
See details

Deal Pipeline Automation

Visualize your sales pipeline from prospect to closed deal with stage-based automation and probability scoring.

  • Drag-and-drop Kanban board with customizable deal stages
  • Auto-assign follow-up tasks when deals move between stages
  • Weighted pipeline forecasting based on historical close rates
  • Commission calculation previews per deal and per agent
  • Stale-deal alerts when prospects go quiet for configurable periods
See details

Territory & Market Mapping

Define agent territories, track market activity by zone, and identify high-opportunity neighborhoods.

  • Draw custom territory boundaries on interactive maps
  • Heat-map overlays showing listing density and price trends
  • Round-robin lead assignment based on territory rules
  • Nearby amenity data to enrich listing descriptions
  • Drive-time radius search for proximity-based prospecting
See details

Performance & Commission Reporting

Track agent performance, team KPIs, and revenue metrics with real-time dashboards and scheduled reports.

  • Individual agent scorecards with deals closed, volume, and time-to-close
  • Team leaderboards to encourage healthy competition
  • Automated commission statements generated on deal close
  • Monthly market snapshot reports for leadership
  • Exportable data for accounting and tax-preparation workflows
See details

Trust & Compliance

Enterprise-grade security,
industry-specific compliance.

SOC 2
GDPR
Fair Housing Act
CCPA

Use Cases

How real estate teams
use Leadify.

Residential Brokerage

Manage buyer and seller pipelines, automate showing schedules, and generate CMAs to win more listings in competitive markets.

Commercial Leasing

Track multi-tenant lease expirations, negotiate renewal terms, and maintain a single source of truth for complex commercial portfolios.

Property Management

Handle tenant onboarding, maintenance requests, and rent collection workflows while keeping landlords informed through owner portals.

Real Estate Development

Coordinate pre-sales, manage investor relations, and track construction milestones from land acquisition to handover.

RM
We went from juggling spreadsheets and three different tools to having one clear view of every property, client, and pending deal. Our agents close deals faster because nothing falls through the cracks.

Rachel Mendez

Director of Operations, Vanguard Realty Group

35% faster average time-to-close within 4 months

FAQ

Real Estate CRM,
answered.

Yes. We support RETS and Web API connections to major MLS providers, allowing automatic listing imports and status syncing. Your agents always see the latest data without manual entry.
The system sends configurable reminders at intervals you set before a lease expires. It also creates a renewal task with pre-populated terms so your team can act quickly and reduce vacancy gaps.
No hard limit. Our architecture supports portfolios of all sizes, from boutique agencies with dozens of listings to enterprise brokerages managing thousands. Storage scales automatically with your plan.
Absolutely. Client portals give tenants, buyers, and landlords a branded self-service experience. They can view documents, track transaction progress, and submit requests without needing agent assistance.
Yes. You can configure multi-tier commission structures, team hierarchies, and split rules. Commission previews appear on every deal card so agents know their expected payout before closing.
Leads from portal listings, website forms, and paid ads are automatically scored and routed by zip code, price band, property type, or agent specialty. Round-robin, weighted, and availability-based rules are all supported, and SLAs flag stale leads before they go cold.

Integrations

Connects with the tools
real estate teams already use.

Native two-way sync with the core systems that run your real estate operations — no brittle Zaps, no duplicate data, no manual exports.

MLS & Listings

  • RETS / RESO Web API feeds
  • Zillow & Realtor.com sync
  • Matterport virtual tours

Transactions & Docs

  • DocuSign & Adobe Sign
  • dotloop & SkySlope
  • Dropbox & Google Drive

Comms & Marketing

  • Gmail / Outlook two-way sync
  • Twilio SMS & WhatsApp
  • Meta & Google Ads audiences

Ready to Modernize Your Real Estate Operations?

See how Leadify helps brokerages and property managers close more deals with less manual effort.