Purpose-Built for Insurance Professionals

Manage Policies, Claims, and Agents on
One Platform

From quoting through claims resolution, unify underwriting, policy administration, and agent management in a CRM that accelerates your insurance operations.

SOC 2
HIPAA
NAIC
GDPR

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Faster Claims Processing

With automated triage workflows

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Policy Renewal Rate

Using proactive renewal campaigns

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Less Manual Data Entry

Through smart form pre-population

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Higher Agent Productivity

With streamlined quoting tools

Core Capabilities

Everything you need for
insurance.

Purpose-built features that address the unique challenges of the insurance industry.

Policy Lifecycle Management

Administer policies from quote through renewal with automated workflows, endorsement tracking, and premium calculations.

  • End-to-end policy workflow: quote, bind, issue, endorse, renew, cancel
  • Automated premium calculations based on configurable rating tables
  • Endorsement and rider management with version-controlled policy documents
  • Bulk renewal processing with pre-populated terms and premium adjustments
  • Policy search and filtering by coverage type, status, effective date, and agent
See details

Claims Intake & Processing

Streamline the claims journey from first notice of loss through settlement with automated triage and adjuster assignment.

  • Digital FNOL submission via web portal, email, or phone-logged entry
  • Automated claim severity scoring to prioritize high-value cases
  • Adjuster assignment based on expertise, location, and workload
  • Document collection workflow for photos, police reports, and estimates
  • Reserve tracking and payment disbursement with approval chains
See details

Underwriting Workbench

Equip underwriters with risk assessment tools, third-party data integrations, and decision-support dashboards.

  • Structured submission intake with required fields per line of business
  • Risk scoring models with configurable weighting factors
  • Third-party data enrichment for credit, property, and loss history
  • Referral and authority-level routing for submissions exceeding guidelines
  • Decline and quote-not-taken tracking to analyze lost business
See details

Agent & Broker Portal

Give your distribution partners self-service access to quoting, policy status, commission statements, and marketing materials.

  • Branded agent portal with single sign-on and role-based access
  • Self-service quoting and binding for eligible lines of business
  • Real-time policy and claims status lookup without calling support
  • Commission statement downloads and production reports
  • Co-branded marketing materials and lead-sharing tools
See details

Renewal & Retention Engine

Proactively manage renewals with automated outreach, competitive re-quoting, and retention risk scoring.

  • Automated renewal reminders at 90, 60, and 30 days before expiry
  • Retention risk scoring based on claims frequency and market competitiveness
  • Side-by-side renewal vs. new-business quote comparison
  • Win-back campaigns for recently lapsed policies
  • Renewal rate tracking by agent, line of business, and region
See details

Loss Ratio & Book Analytics

Monitor loss ratios, premium growth, and book composition with actuarial-grade dashboards and drill-down reports.

  • Loss ratio trending by line of business, region, and policy year
  • Premium volume and growth rate dashboards with forecasting
  • Book-of-business composition analysis by coverage type and size
  • Agent production scorecards comparing GWP, retention, and loss ratios
  • Regulatory reporting templates for state filings and audits
See details

Trust & Compliance

Enterprise-grade security,
industry-specific compliance.

SOC 2
HIPAA
NAIC
GDPR
State DOI Regulations

Use Cases

How insurance teams
use Leadify.

Property & Casualty Carrier

Administer commercial and personal lines policies, process claims from FNOL to settlement, and monitor loss ratios across your entire book of business.

Managing General Agent (MGA)

Manage delegated authority workflows, track binding authority limits, and provide carriers with transparent production and loss reporting.

Independent Insurance Agency

Centralize client policies across multiple carriers, automate cross-sell campaigns for coverage gaps, and track agency-wide commission revenue.

Benefits & Group Insurance

Manage employer group enrollments, track open enrollment periods, and coordinate with carriers on plan renewals and rate negotiations.

PN
Our renewal process used to be chaotic, with agents scrambling to contact clients at the last minute. Now, automated campaigns start 90 days out, and our retention rate speaks for itself.

Patricia Nguyen

Head of Operations, Horizon Insurance Group

92% policy renewal rate, up from 78%

FAQ

Insurance CRM,
answered.

Yes. The platform supports property, casualty, life, health, and specialty lines with configurable workflows and rating tables for each. You can manage your entire book from a single dashboard.
When a claim is filed, the system evaluates severity based on loss type, estimated amount, and policyholder history. High-severity claims are escalated immediately, while routine claims follow a streamlined fast-track workflow.
Yes. We offer API integrations with major PAS platforms, as well as rating engines and comparative raters. For legacy systems, we provide flat-file import/export capabilities to keep data synchronized.
Agents can self-service quote and bind for lines where you grant binding authority. Submissions that exceed authority limits are automatically routed to underwriters for review, keeping the process efficient and controlled.
The platform includes templates for common state Department of Insurance filings, NAIC reporting formats, and surplus lines tax calculations. Custom reports can be built for jurisdiction-specific requirements.
Policies approaching renewal are auto-scored on risk-of-lapse using claims history, engagement, and rate-change signals. Retention campaigns fire 90/60/30 days before expiry with tailored offers, and agents see a prioritised save-list each morning.

Integrations

Connects with the tools
insurance teams already use.

Native two-way sync with the core systems that run your insurance operations — no brittle Zaps, no duplicate data, no manual exports.

Policy & Rating

  • Guidewire & Duck Creek
  • Applied Epic & Vertafore
  • Comparative raters (EZLynx, PL Rating)

Claims & FNOL

  • Duck Creek Claims
  • Snapsheet photo estimating
  • Xactimate property claims

Comms & Docs

  • DocuSign & Adobe Sign
  • Twilio SMS for claims updates
  • Outlook & Gmail two-way sync

Modernize Your Insurance Operations Today

See how Leadify helps carriers and agencies process claims faster, retain more policyholders, and grow premium volume.